Finca Santa Ana
£0.03 / Pricing
GUATEMALA
Fernando Díaz
Green apple, toffee, fresh acidity, sugary body, medium roast
About
Fernando Díaz grew up on his parents’ coffee farm. He remembers listening to his father talking about the coffee market, its fluctuations and the difficulties that it provokes, and when he reached university age, unsurprisingly he didn’t study agriculture. Fernando moved to the city where he pursued a career and business in telecommunications, returning to the farm for family gatherings or weekends in the countryside. Sadly, Fernando’s father Don Roberto died in 2013, leaving Fernando’s mother Doña Isabel Ortega and Fernando’s siblings. After much thought and consideration, Fernando took over management of the farms for the family. Fernando’s experience of coffee farming came from helping in the school holidays and listening to his father talk agriculture. So, upon taking up the responsibilities, Fernando spent the next five years learning about running a coffee farm including dealing with plant diseases, nutritional planning and crop cycle tasks. Since 2018 Fernando has concentrated on progressing the farm activities. The coffee nursery now boasts 55 different varietals, of which twelve are in production and the land has been divided into four distinct farms (including Finca La Idolia) each with their own identity and traceability. Recently, a new greenhouse has been installed with raised platforms for drying coffee which allows more airflow around the coffee during drying. Fernando still has his telecoms business and so divides his time between this and the coffee farms. They work antidotally with each other, both providing Fernando with different challenges and successes.